As early as 2014, the two mothers started a side project of "Hand Knitted Shoes". After working alone with hand-knit shoes as a hobby for many years, Jenny decided to collaborate with Alisa, and the two started an offline store. Soon after, the business quickly developed, and two friends moved into the garage to find additional workspace. Over the years, the team has grown, but business goals are still at the core of everything they do.
In 2020, we started an online independent business station (itymama.com). We focus on bringing beautiful works to life, and we only like to see our customers leave with a smile on their faces. We believe that we provide affordable and cute products, and love to communicate face-to-face with customers in our store!